{"id":7968,"date":"2022-09-21T08:02:56","date_gmt":"2022-09-21T08:02:56","guid":{"rendered":"https:\/\/www.zenmaid.com\/magazine\/?p=7968"},"modified":"2025-05-22T03:14:08","modified_gmt":"2025-05-22T03:14:08","slug":"recession-proof-your-maid-service","status":"publish","type":"post","link":"https:\/\/www.zenmaid.com\/magazine\/recession-proof-your-maid-service\/","title":{"rendered":"Is your maid service recession-proof? Here\u2019s how to make sure."},"content":{"rendered":"\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/h0TY7kSaR-o\" width=\"560\" height=\"314\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\n\n<p><i><span style=\"font-weight: 400;\">The following article is based on a talk given by Chris Schwab at the 2022 <\/span><\/i><a href=\"https:\/\/www.maidsummit.com\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">Maid Summit<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, hosted and organized by <\/span><\/i><a href=\"https:\/\/get.zenmaid.com\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">ZenMaid<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">.<\/span><\/i><\/p>\n\n\n\n<p><b>About the presenter<\/b><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Featured by TIME Magazine, Side Hustle School, Side Hustle Nation, and The Penny Hoarder, Chris is the Founder and CEO of <\/span><a href=\"https:\/\/inovalocal.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">InoVA Local<\/span><\/a><span style=\"font-weight: 400;\"> \u2014 one of the industry\u2019s hottest virtual assistant agencies for maid service owners. By providing systems for automation and delegation, he has helped hundreds of business owners go from spending 50+ hours a week operating their business, to working as little as 10 minutes per day as an absentee owner of their business.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img alt=\"\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-1024x683.jpg\" alt=\"\" class=\"wp-image-7971\" srcset=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-1024x683.jpg 1024w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-300x200.jpg 300w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-768x512.jpg 768w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-1536x1024.jpg 1536w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-2048x1365.jpg 2048w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-1920x1280.jpg 1920w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/kenny-eliason-AOJGuIJkoBc-unsplash-1280x853.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 id=\"heading-1\" class=\"wp-block-heading\"><b>Is a recession coming?<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">There&#8217;s a lot of talk of a global recession coming in 2023. As small business owners, many of us have never been through a recession before, so we don&#8217;t really know how to deal with this type of downturn. You might be left wondering\u2026&nbsp; How will it affect my teams? How might it affect our customer base? And how will it affect future opportunities for growth?&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Chris Schwab spent the last several months building a framework to prepare for this in his own cleaning business. In this article, we\u2019ll summarize his crash course for recession-proofing your cleaning business. You\u2019ll learn how the home services industry has dealt with previous recessions, and practical steps for ensuring your company is able to withstand the next expected downturn.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img alt=\"\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-1-1024x576.jpg\" alt=\"\" class=\"wp-image-7975\" srcset=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-1-1024x576.jpg 1024w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-1-300x169.jpg 300w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-1-768x432.jpg 768w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-1-1536x864.jpg 1536w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-1-1280x720.jpg 1280w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 id=\"heading-2\" class=\"wp-block-heading\"><b>What you can expect based on past recessions<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Recession or not, cleaning businesses are trending upwards in the long term. They&#8217;re one of the largest growing sectors, according to both <\/span><a href=\"https:\/\/www.homeadvisor.com\/?gclid=Cj0KCQjwpeaYBhDXARIsAEzItbGDwpe0iVaCF8HbAAxSmepIXbFNqmmTyAmQgVH3GRnnBkAZr6I-bMIaAn8REALw_wcB\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">HomeAdvisor<\/span><\/a><span style=\"font-weight: 400;\"> and the <\/span><a href=\"https:\/\/www.dol.gov\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Department of Labor<\/span><\/a><span style=\"font-weight: 400;\">. So rest assured knowing that many clients are not going to stop wanting cleanings suddenly. That said, here are a few of the repercussions we expect to see.&nbsp;<\/span><\/p>\n\n\n\n<h3 id=\"heading-3\" class=\"wp-block-heading\"><b>Dip in residential and vacation home sales<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Residential sales and vacation home cleanings may see a dip with a trend for people selling their larger homes to downsize. While this may be both good and bad, if we can tailor our services more towards moving services and move-out cleans, we can actually recapture some of that revenue we may be losing in the residential and vacation sectors.&nbsp;<\/span><\/p>\n\n\n\n<h3 id=\"heading-4\" class=\"wp-block-heading\"><b>Higher churn rate<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Expect to see a higher churn rate than normal. This means that you may start losing more of those regular bi-weekly or monthly cleans. Instead, there&#8217;s going to be more of a one-time cleans as a larger percentage of your services than before.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.zenmaid.com\/wp-content\/uploads\/2019\/05\/free-trial-banner-1.png\" alt=\"This image has an empty alt attribute; its file name is free-trial-banner-1.png\"\/><\/figure>\n\n\n\n<h3 id=\"heading-5\" class=\"wp-block-heading\"><b>Increased disputes and negative reputation<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">You can also expect to see an increased number of disputes to your cards, and that&#8217;s going to be through payment processors like <\/span><a href=\"https:\/\/stripe.com\/?utm_campaign=paid_brand-US_Search_Brand_Stripe_Control-1803852691&amp;utm_medium=cpc&amp;utm_source=google&amp;ad_content=604030746209&amp;utm_term=stripe&amp;utm_matchtype=e&amp;utm_adposition=&amp;utm_device=c&amp;gclid=Cj0KCQjwpeaYBhDXARIsAEzItbGk4eawqJwWset0haQ7MdFtaBliwptPq7bzAo0bcGs5WQuKc0RSuPcaAnF0EALw_wcB\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Stripe<\/span><\/a><span style=\"font-weight: 400;\"> or <\/span><a href=\"https:\/\/about.pypl.com\/home\/default.aspx\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">PayPal<\/span><\/a><span style=\"font-weight: 400;\">. Along with this, you may see an increase in negative reputations, so more clients are going to be leaving bad reviews.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Pro Tip: Whenever it\u2019s easier to leave a review, you\u2019re more likely to get good ones. Invest in a great review automation software to increase the number of positive reviews you have to offset the bad ones. Learn more about getting reviews for your maid service in <\/span><a href=\"https:\/\/www.zenmaid.com\/magazine\/google-reviews-for-maid-service\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">this article.&nbsp;<\/span><\/a><\/p>\n\n\n\n<h3 id=\"heading-6\" class=\"wp-block-heading\"><b>Increased damage claims<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Finally, you&#8217;re going to see an increased amount of damage claims against your cleaning business. For instance, claims that something was broken, stolen, or that something went wrong with the clean. You may even see more insurance claims than you\u2019ve ever had before.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img alt=\"\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-2-1024x576.jpg\" alt=\"\" class=\"wp-image-7976\" srcset=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-2-1024x576.jpg 1024w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-2-300x169.jpg 300w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-2-768x432.jpg 768w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-2-1536x864.jpg 1536w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-2-1280x720.jpg 1280w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 id=\"heading-7\" class=\"wp-block-heading\"><b>Here\u2019s some positive news<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">With all of this in mind, we do have a positive development to look forward to! One of the big things <\/span><a href=\"https:\/\/www.angi.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Angi\u2019s List<\/span><\/a><span style=\"font-weight: 400;\"> pointed out was that our industry as a whole is growing at around 3 to 5% per year. And this growth rate is accelerating! So we&#8217;re going to see a huge increase of tens of billions of dollars in the next two to three years entering the home services industry economy.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Even with a downturn coming, this means the piece of pie on the table will start out bigger than before. The main reason for this is due to a population and generation shift in life stages. Boomers and millennials are currently entering a different stage of life that&#8217;s more focused on home buying, restoration, repairs, aging well, and a higher focus on care. With this trajectory of priorities, we can offer services that will help make it happen. This brings us to the three keys to recession-proofing your maid service.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img alt=\"\" decoding=\"async\" width=\"448\" height=\"298\" src=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/edge2edge-media-t1OalCBUYRc-unsplash-1.jpg\" alt=\"\" class=\"wp-image-7973\" srcset=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/edge2edge-media-t1OalCBUYRc-unsplash-1.jpg 448w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/edge2edge-media-t1OalCBUYRc-unsplash-1-300x200.jpg 300w\" sizes=\"(max-width: 448px) 100vw, 448px\" \/><\/figure>\n\n\n\n<h2 id=\"heading-8\" class=\"wp-block-heading\"><b>Three keys to recession-proof your cleaning business<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Here are the three practical keys Chris Schwab suggests to help recession-proof your cleaning business.<\/span><\/p>\n\n\n\n<h3 id=\"heading-9\" class=\"wp-block-heading\"><b>#1: Focus your efforts in the right direction<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">First, you need to start by focusing your efforts in the right direction. Consider \u2014 what kind of services are currently booming? Home services are! These are the services like roofing, interior updates, electrical, painting, and landscaping. If you can start to establish referral partnerships with industries that are experiencing a boom, and particularly with companies that are starting to be booked out, that is a step in the right direction to set your business up for success.<\/span><\/p>\n\n\n\n<h3 id=\"heading-10\" class=\"wp-block-heading\"><b>#2: Consider offering related services<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">The second key is to start thinking about related services you might be able to offer. For instance, you could start to add related services to your service area, like window or carpet cleaning, and capture the market all over again with a new service. This is a great tactic to use during a recession in order to maximize the value on the back end.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Offer your new, related services to existing customers to try and increase the average booking price and number of services they need in a year. As you grow and need more from the same customers, offering special services like home organizing, carpet cleaning, and so on are great add-ons for your cleaning business that will bring in higher ticket prices and help sustain you. Start thinking now about related types of services that you might be able to add over the next year to prepare for a recession.&nbsp;<\/span><\/p>\n\n\n\n<h3 id=\"heading-11\" class=\"wp-block-heading\"><b>#3: Tailor your existing services<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">The last key is to think about tailoring your existing services to industries that do well during a recession. If your primary services are a residential cleaning company, think about offering special COVID-19 cleans to a doctor&#8217;s office. Or, consider how you could provide a special type of care home cleaning several times a week, or a special type of daily clean-up service for upscale gyms.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s time to start thinking outside the box. If you\u2019ve only ever offered one type of cleaning service and you\u2019re not sure how to start offering new ones, head over to these articles to read next: <\/span><a href=\"https:\/\/www.zenmaid.com\/magazine\/residential-and-commerical-cleaning-services\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Residential and Commercial Cleaning Services: How to do Both<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.zenmaid.com\/magazine\/commercial-cleaning-mistakes\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">8 Mistakes To Avoid in Commercial Cleaning<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img alt=\"\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-3-1024x576.jpg\" alt=\"\" class=\"wp-image-7977\" srcset=\"https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-3-1024x576.jpg 1024w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-3-300x169.jpg 300w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-3-768x432.jpg 768w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-3-1536x864.jpg 1536w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-3-1280x720.jpg 1280w, https:\/\/www.zenmaid.com\/magazine\/wp-content\/uploads\/2022\/09\/Chris-Schwab-3.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 id=\"heading-12\" class=\"wp-block-heading\"><b>Chris Schwab\u2019s thoughts on the recession<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">We need to recognize that the economy is cyclical, which means that none of this lasts forever. Every recession is followed by a growth period. So if we can play the waiting game, we can come out ahead.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The brunt of a recession typically lasts anywhere from 12 to 18 months, with reversal starting around the two-year mark. So a lot of this is a waiting game, ensuring that our processes are tight, ensuring that we&#8217;re running efficiently and cost-effectively, and knowing that we can wait it out.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Cleaning Services have thrived the past couple of years with the COVID-19 pandemic, particularly with COVID-19 specialized cleans. Many of us even have websites showcasing our specific COVID-19 cleans. This type of cleaning has brought in a huge amount of new business to the cleaning industry as a whole. This gives up hope that even though there may be a recession, it doesn&#8217;t mean we have to experience a recession in the same way that everyone else is.&nbsp;<\/span><\/p>\n\n\n\n<p><b>Next steps<\/b><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Talk of recessions makes us all feel nervous \u2014 especially when you\u2019re a cleaning business owner responsible for the livelihood of other employees. While we can anticipate stressful moments, we hope you feel better equipped to take it on. Chris Schwab\u2019s full talk includes even more insight and tips to recession-proof your business.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If you found this article helpful for your maid service, you may also like:<\/span><\/p>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.zenmaid.com\/magazine\/quick-guide-faqs-for-marketing-a-cleaning-business\/\">Quick Guide: FAQs for Marketing a Cleaning Business<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.zenmaid.com\/magazine\/the-books-that-changed-how-i-run-my-cleaning-business\/\">The Books That Changed How I Run My Cleaning Business<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.zenmaid.com\/magazine\/cost-to-start-a-cleaning-business\/\">How Much Does It Really Cost to Start a Cleaning Business?<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.zenmaid.com\/magazine\/how-to-market-a-cleaning-business\/\">How to Market a Cleaning Business: 10 Strategies that Actually Work<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/www.zenmaid.com\/magazine\/how-natalies-15-clean-built-a-15-year-business\/\">How Natalie&#8217;s $15 Clean Built a 15-Year Business<\/a><\/li>\n<\/ul>\n\n\n<p><em>For more resources on how to automate and grow your cleaning business, check out the replays from the<\/em><a href=\"https:\/\/www.maidsummit.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>&nbsp;2021 Maid Summit<\/em><\/a><em>, hosted by&nbsp;<\/em><a href=\"https:\/\/get.zenmaid.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>ZenMaid<\/em><\/a><em>. The summit featured more than 60 presentations from cleaning industry experts who shared tools and strategies to help you achieve the highest levels of success in your business.&nbsp;<\/em><\/p>\n\n\n\n<p><strong><em>Discover how much time you could be saving in your maid service. Get started with&nbsp;<\/em><\/strong><a href=\"https:\/\/get.zenmaid.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><em>ZenMaid for free<\/em><\/strong><\/a><strong><em>&nbsp;today.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The following article is based on a talk given by Chris Schwab at the 2022 Maid Summit, hosted and organized by ZenMaid. About the presenter Featured by TIME Magazine, Side Hustle School, Side Hustle Nation, and The Penny Hoarder, Chris is the Founder and CEO of InoVA Local \u2014 one of the industry\u2019s hottest virtual [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":8258,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Is your maid service recession-proof? Here\u2019s how to make sure.","_seopress_titles_desc":"There\u2019s talk of a recession in 2023. Are you prepared? Learn how to recession-proof your maid service with Chris Schwab.","_seopress_robots_index":"","footnotes":""},"categories":[125,7],"tags":[129,145,362,361],"class_list":{"0":"post-7968","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"category-systems-automation","9":"tag-business","10":"tag-chris-schwab","11":"tag-operations","12":"tag-strategy"},"_links":{"self":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts\/7968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/comments?post=7968"}],"version-history":[{"count":7,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts\/7968\/revisions"}],"predecessor-version":[{"id":11452,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts\/7968\/revisions\/11452"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/media\/8258"}],"wp:attachment":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/media?parent=7968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/categories?post=7968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/tags?post=7968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}