{"id":593,"date":"2020-01-17T15:32:37","date_gmt":"2020-01-17T15:32:37","guid":{"rendered":"https:\/\/www.zenmaid.com\/magazine\/?p=593"},"modified":"2025-05-22T03:16:07","modified_gmt":"2025-05-22T03:16:07","slug":"systems-to-automate-your-maid-service","status":"publish","type":"post","link":"https:\/\/www.zenmaid.com\/magazine\/systems-to-automate-your-maid-service\/","title":{"rendered":"How to Automate Your Maid Service: Steps &#038; strategies to becoming an absentee CEO"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Cleaning Business Marketing: Grow Your Maid Service with Systems (Joshua Latimer)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/C-HHwqKlS8A?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n\n\n<h6 id=\"heading-1\" id=\"be-sure-to-check-out-replays-of-talks-from-over-40-cleaning-industry-experts-including-joshua-at-maidsummit-com\">ZenMaid is the simple scheduling software that will help you save 30+ hours in your cleaning business, every week. Join thousands of other cleaning business owners who now have time to take a nap, spend time with their family and take vacations! <a href=\"https:\/\/get.zenmaid.com\/\" target=\"_blank\" rel=\"noopener\">Start your free 14-day trial<\/a> today to discover how many hours you can get back in your week.<\/h6>\r\n<p><a href=\"https:\/\/get.zenmaid.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.zenmaid.com\/wp-content\/uploads\/2019\/05\/free-trial-banner-1.png\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/a><\/p>\r\n<p>\n\n\n\n<\/p>\r\n<hr class=\"wp-block-separator has-css-opacity\" \/>\r\n<p>\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/OIuvX_zlB07WfMDGLFw9GXioihO6oalT5jb9S9PlogEYdYaplLpfMBdMPnj6ikW444tttrKADeoI4nCCLKW-9V6r4Fn-oBmQshsx_KMFZQb2WO69gca8vdzG0b5Cyd5qzxDMnyTa\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/figure>\r\n<p>\n\n\n\n<\/p>\r\n<p>If you are just starting a cleaning business, this article will act as the perfect guide to setting up your marketing strategy right from the start. It will outline the 5 key stages of owning a cleaning business, how to identify which stage your maid service is in and what you need to know to move to the next stage.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<h2 id=\"heading-2\" class=\"wp-block-heading\" id=\"the-5-stages-to-grow-your-maid-service-\">The 5 stages to grow your Maid Service:<\/h2>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-3\" class=\"wp-block-heading\" id=\"stage-1-owner-operator\">Stage 1 &#8211; Owner + Operator<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<p>This is <strong><a href=\"https:\/\/connecteam.com\/tips-start-cleaning-business\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">first stag<\/a><\/strong><a href=\"https:\/\/connecteam.com\/tips-start-cleaning-business\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>e<\/strong><\/a> of starting your cleaning company. You are the person doing the cleaning and you\u2019re basically the whole company.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Your main focus at this stage is to understand what systems you need in your cleaning business to get to stage two, where most of your time is spent doing administrative tasks.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-4\" class=\"wp-block-heading\" id=\"stage-2-administrator\">Stage 2 &#8211; Administrator<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<p>The second stage is where you are able to hire a cleaning crew to do much of the cleaning.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>If you&#8217;re stage two, more than 50% of your time is going to be spent answering the phone, running estimates, doing paperwork and payroll and dealing with upset clients.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>At stage 2 in your cleaning business you need to figure out the next layer of systemization needed to move yourself out of the cleaning and admin tasks.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-5\" class=\"wp-block-heading\" id=\"stage-3-sales-marketing\">Stage 3 &#8211; Sales &amp; Marketing<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<p>This is where you have some cleaners and maybe an office staff that is able to help you out with your administrative work.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>You now have the time to dedicate more than 50% of your workday to spend doing direct sales and to <strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">d<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">r<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">i<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">v<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">i<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">n<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">g<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"> cleaning clients <\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">t<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">o<\/a><\/strong> <strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">y<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">o<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">u<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">r<\/a><\/strong><strong><a href=\"https:\/\/zenmaid.heysummit.com\/topics\/marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"> maid service.<\/a><\/strong><\/p>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-6\" class=\"wp-block-heading\" id=\"stage-4-supervisor\">Stage 4 &#8211; Supervisor<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<p>At this stage, you are now the general manager that is no longer involved in the day-to-day tasks, but are overseeing the teams that are involved.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>You have a sales team, an admin or an office team doing customer relations and field service workers who perform the cleaning jobs. At this stage in your cleaning business you&#8217;re more hands off and only step in when needed.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>There may even<a href=\"https:\/\/www.youtube.com\/watch?v=xjqoEI6lazw\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"> <strong>be an operational manager<\/strong><\/a> to handle the general daily function of your Maid Service.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-7\" class=\"wp-block-heading\" id=\"stage-5-business-owner\">Stage 5 &#8211; Business Owner<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<p>At this stage in your Maid Service business is when you can hire a general manager to run your cleaning company.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Many cleaning companies have been around for 10, 20 years and the owners never make it to stage five. But getting to this stage is not as difficult as you may think. The secret is to identify key strategies that will allow your cleaning business to successfully move to through the stages.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/ivqjTprNIqCsIizGhGoehYj7PFQhBm5DAIKDisl0dG7BVQG7C3rlgb7Qm6BQ_VZ43NtGvemOhzLfY5a9KcopO5UMY4kXjd-7f2Nmv-qH2TJjuvcW-zceodKTav3aGIg1rG0N8HlK\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/figure>\r\n<p>\n\n\n\n<\/p>\r\n<p>How do you move through these five stages? Simple.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Systems.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>But, what are systems, you ask?<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Systems are the way you do the thing you intend to accomplish. They\u2019re a method to your madness, <a href=\"https:\/\/www.zenmaid.com\/magazine\/5-areas-of-your-cleaning-business-made-easier-today\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>a path to reaching your goal<\/strong><\/a>.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.zenmaid.com\/47keywords\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.zenmaid.com\/wp-content\/uploads\/2019\/09\/47-keywords.png\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/a><\/figure>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-8\" class=\"wp-block-heading\" id=\"when-trying-to-grow-your-maid-service-you-need-to-know-\">When growing and automating your Maid Service, you need to know:<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<ul class=\"wp-block-list\">\n\n<li><strong>Your goals<\/strong> &#8211; Set a profit goal. Consider what do you need to do to reach your profit goal this year.<\/li>\n\n\r\n\r\n\n<li><strong>Your baseline<\/strong> &#8211; Calculate the revenue you will do this month without any additional effort or proactive marketing.<\/li>\n\n\r\n\r\n\n<li><strong>The gap<\/strong> &#8211; This is the difference between the two above.<\/li>\n\n\r\n\r\n\n<li><strong>Lifetime value<\/strong> &#8211; What each of your <a href=\"https:\/\/youtu.be\/WGlO6v8J1Z8\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"cleaning clients is worth (opens in a new tab)\"><strong>cleaning clients is worth<\/strong><\/a> on average.<\/li>\n\n\r\n\r\n\n<li><strong>Your<\/strong> <a href=\"https:\/\/neilpatel.com\/blog\/customer-acquisition-cost\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>customer acquisition costs<\/strong><\/a> <strong>(CAC)<\/strong> &#8211; This is the dollar amount spent to acquire each new cleaning client.<\/li>\n\n\r\n\r\n\n<li><strong>The max CAC<\/strong> &#8211; The maximum amount of dollars you would be willing to spend in order to gain a new cleaning client.<\/li>\n\n\r\n\r\n\n<li><strong>Your Maid Service\u2019s average profit margin<\/strong> &#8211; This is the profit that you make from each cleaning client (hint: it should be about 30%).<\/li>\n\n\r\n\r\n\n<li><strong>Your specific capacity <\/strong>&#8211; How big to you want to grow your Maid Service? How big can you realistically grow right now?<\/li>\n\n<\/ul>\r\n<p>\n\n\n\n<\/p>\r\n<p>Once you figure out these numbers, reverse engineer them by working backward from the goals you have set, then get ready to <a href=\"https:\/\/zenmaid.heysummit.com\/talks\/how-to-grow-your-cleaning-business-without-spending-more-money-on-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>market to your ideal cleaning client<\/strong><\/a>.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/4lTSluzle9Opuf3iy25wqo-ahw1rdLBTd8ft-peDpoB5fWC1TeI_iItNXh27QMERDszf3uOgW9tWXwObHvi3O77YTkAJnZKtzhNhu6OrBi5lYWSnXiApeauijUVyNEPV3A_SRyto\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/figure>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-9\" class=\"wp-block-heading\" id=\"maid-service-marketing-reactive-proactive-and-steps-to-getting-it-right\">Maid Service marketing: reactive, proactive, and steps to getting it right<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<p>It&#8217;s very common for entrepreneurs who are just starting a cleaning business to begin with <a href=\"https:\/\/youtu.be\/bVirGq4har0\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"reactive marketing (opens in a new tab)\"><strong>reactive marketing<\/strong><\/a>.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>You see what people want and do what you can to provide it. \u00a0However, it can be hard to have control over your Maid Service when you are responding to your lead flow and not <a href=\"https:\/\/www.zenmaid.com\/magazine\/3-secrets-every-maid-service-should-know-about-retargeting\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>creating it yourself.<\/strong><\/a><\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Taking notes from referrals or Google listing is definitely a good part of growing your Maid Service, but you are not allowing yourself to be in control of the product you\u2019re providing.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p><a href=\"https:\/\/youtu.be\/bVirGq4har0\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Proactive marketing (opens in a new tab)\"><strong>Proactive marketing<\/strong><\/a>, however, is deciding who your ideal cleaning client is and going after them.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<h3 id=\"heading-10\" class=\"wp-block-heading\">Let\u2019s expand on this by defining the three simple pillars of all marketing that you need in order to grow and automate your cleaning business.<\/h3>\r\n<p>\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.facebook.com\/groups\/zenmaidmastermind\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.zenmaid.com\/wp-content\/uploads\/2019\/05\/FB-group-banner.png\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/a><\/figure>\r\n<p>\n\n\n\n<\/p>\r\n<h2 id=\"heading-11\" class=\"wp-block-heading\" id=\"column-1-hyper-targeting-cleaning-clients\">Pillar 1: Hyper-targeting cleaning clients<\/h2>\r\n<p>\n\n\n\n<\/p>\r\n<p>Acknowledging that not all cleaning clients are created equal, you must be <strong><a href=\"https:\/\/youtu.be\/YZknkpx9XoQ\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">focused on your ideal client<\/a><\/strong>.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Hyper-targeting allows you to use demographics to find specific cleaning clients that you want to work with. For example, you can target homes that have a certain household income or are in a particular neighborhood.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>In order to target your <a href=\"https:\/\/youtu.be\/zHUCecLPUUA\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"ideal cleaning customer (opens in a new tab)\"><strong>ideal cleaning customer<\/strong><\/a>, you need to be crystal clear on who you are targeting and <em>only<\/em> focus on them.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Ensure your marketing message is clear and focus on proactively getting your message in front of the <a href=\"https:\/\/youtu.be\/cLVna8LttTg\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"your ideal customer avatar (opens in a new tab)\"><strong>your ideal customer avatar<\/strong><\/a>.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/qZcin5rXJbgRYEn6kfcxTXC_2NqBQOd22-Fa7eX0p5lwQs8rvmDQJuk9k0GcPQiY8qvQMLx1-1DxHd7peU8lu7E-WeUPaiESf3fbfZLFKKU7PasEnI2viQ7KVzuA8vGB2lBafWvD\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/figure>\r\n<p>\n\n\n\n<\/p>\r\n<h2 id=\"heading-12\" class=\"wp-block-heading\" id=\"column-2-personalize-your-cleaning-business-message\">Pillar 2: Personalize your marketing message<\/h2>\r\n<p>\n\n\n\n<\/p>\r\n<p>Surely it comes as no surprise that people love themselves. We, as a species, are pretty self-centered.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Why point this out?<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Because it means that <a href=\"https:\/\/youtu.be\/ST_AnZRvPjs\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"your messaging (opens in a new tab)\"><strong>your messaging<\/strong><\/a>, when you&#8217;re hyper targeting the right people, needs to be personalised to <em>their world<\/em>.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>It can be personalized by the style of home, soccer moms, retirees, a specific income or a particular neighborhood.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>This works with anything you want to do. You want to hypertarget and you want to personalise it. You just have to get your cleaning business messaging right so that the person reading it feels like you are in their head living in their world.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<h2 id=\"heading-13\" class=\"wp-block-heading\" id=\"column-3-retargeting\">Pillar 3: Retargeting<\/h2>\r\n<p>\n\n\n\n<\/p>\r\n<p>People have short attention spans and need to <a href=\"https:\/\/www.zenmaid.com\/magazine\/increase-your-maid-services-profitability-using-a-social-media-ad-system\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>see your name multiple times<\/strong><\/a> in order to remember you and to know your cleaning company is trustworthy.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>One of the biggest mistakes I see Maid Service owners making with their marketing is thinking it&#8217;s sufficient to get in front of potential cleaning customers with their message once. This could not be more wrong.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Far too many times I&#8217;ve seen cleaning business owners try a marketing tactic or campaign once and then get discouraged and give up when they do not get a ton of new sales immediately.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Imagine there&#8217;s a parade and there&#8217;s 5,000 people walking by and you are telling them about your cleaning business. How many of those people do you think will hear you? How many people will remember what you said after they&#8217;ve walked away? How many would even hear your message?<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>You&#8217;re not talking to a room full of people staring at you. It&#8217;s more like you&#8217;re talking to a parade of people walking by you.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>They&#8217;re looking the other way and they&#8217;re moving and you&#8217;re on the sidewalk trying to get their attention. You are never going to get your message to them all the first time.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/2SoPzcjqxkF33E_sO-_TYfvZqSUKG4G84jkjrX7bji9iPhThMLbmelmCbsVZliYn8Iuu23csYaKhJ0fYDluJOA3uMVBWVMlbi3o3SnQwxKFpu5xpMWZdzX3NGM2bBKYJAxcC4fM0\" alt=\"maid service,automate,cleaning business,grow my cleaning business\" \/><\/figure>\r\n<p>\n\n\n\n<\/p>\r\n<h2 id=\"heading-14\" class=\"wp-block-heading\">Summary: Marketing Strategies for your Maid Service<\/h2>\r\n<p>\n\n\n\n<\/p>\r\n<p>Once you&#8217;ve identified who you need to hyper target, once you figured out how to personalise your message to those people, you need to stay in front of them over and over again.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Focus on the structure, the principles and the strategies of how you&#8217;re going to get in front of the right people with the right messaging.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>By implementing these systems and strategies into your cleaning business, you will free yourself from the day to day tasks and remove yourself from the rut of doing everything yourself.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Learning and implementing these strategies is the key to move through the stages of owning a home cleaning business, allowing you to become an absentee owner of a successful and thriving Maid Service.<\/p>\r\n<p id=\"about-the-presenter\"><strong>About the Presenter<\/strong><\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Joshua Latimer is the founder of <strong><a href=\"https:\/\/sendjim.io\/signup-home\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">SendJim<\/a><\/strong> and <a href=\"https:\/\/automategrowsell.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>Automate Grow Sell<\/strong><\/a><strong>, <\/strong>a business bootcamp that teaches the marketing strategies you need to know to grow your Maid Service.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Josh is a family man who has been through rough patches with his business, but he is an example of what happens when you don\u2019t give up. He got his start as an entrepreneur cleaning windows. After struggling for the first two years in business, he completely turned his business around when he started focusing on perfecting the systems in his business.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>Josh built his company up to $186k a month with automated processes which allowed him to only work 5 hours a week. Josh then sold that company and moved his family to Costa Rica where he runs his software company that helps business owners find that ever elusive work-life balance.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p>In his podcast, <a href=\"https:\/\/quicktalkpodcast.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"><strong>Quick Talk Podcast<\/strong><\/a> he talks with other cleaning business owners and breaks down the systems they&#8217;ve used to set themselves free from the entrepreneurial grind to achieve success and balance in their lives.<\/p>\r\n<p>\n\n\n\n<\/p>\r\n<p><strong>Watch the presentation by Josh Latimer<\/strong><\/p>\r\n<p>\n\n\n<p>This article is based on a live talk from Joshua Latimer which happened at the 2019 Maid Summit, hosted and organized by ZenMaid.<\/p>\n<p>\u00a0<\/p>\n\n\n\n\n<\/p>\r\n<figure class=\"wp-block-image\"><\/figure>\r\n<p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>There are 3 key pillars you need to know when marketing your cleaning business in order to grow and automate. Find out what they are. <\/p>\n","protected":false},"author":7,"featured_media":599,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Grow Your Cleaning Business with Expert Systems  ","_seopress_titles_desc":"Joshua Latimer, Founder of SendJim &amp; Quick Talk Podcast explains the systems and strategies you need to automate your cleaning business.\r\n","_seopress_robots_index":"","footnotes":""},"categories":[21,25,7],"tags":[33,35,34],"class_list":{"0":"post-593","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-automation","8":"category-grow-your-maid-service","9":"category-systems-automation","10":"tag-automation","11":"tag-strategies","12":"tag-systems"},"_links":{"self":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts\/593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/comments?post=593"}],"version-history":[{"count":10,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts\/593\/revisions"}],"predecessor-version":[{"id":11783,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/posts\/593\/revisions\/11783"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/media\/599"}],"wp:attachment":[{"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/media?parent=593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/categories?post=593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zenmaid.com\/magazine\/wp-json\/wp\/v2\/tags?post=593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}