{"id":1986,"date":"2020-01-23T10:03:02","date_gmt":"2020-01-23T10:03:02","guid":{"rendered":"https:\/\/www.zenmaid.com\/magazine\/?p=1986"},"modified":"2026-01-13T15:29:28","modified_gmt":"2026-01-13T15:29:28","slug":"cleaning-post-ideas-social-media","status":"publish","type":"post","link":"https:\/\/www.zenmaid.com\/magazine\/cleaning-post-ideas-social-media\/","title":{"rendered":"21 Evergreen Cleaning Post Ideas for Social Media Content"},"content":{"rendered":"
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Brought to you by expert maid service owners<\/h3>\n
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\n \n Tips and advice shared here, have helped us grow our own maid services.\n <\/strong>\n With eight current and former cleaning business owners in our team, including our CEO and founder Amar, we know the maid service industry inside and out.\n <\/div>\n <\/div>\n <\/div>\n
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You know that a big part of promoting your maid service business is being active on social media. But, constantly trying to think of new topics to post about can be overwhelming and time consuming.<\/p>\n\n\n\n

That\u2019s not a good combination when you have a busy company to take care of. Fortunately, we\u2019ve got you covered. We\u2019ve put together 21 cleaning post ideas for social media that\u2019s sure to unleash a torrent of traffic to your website<\/a>.<\/p>\n\n\n\n

Mark Lane discussed the various ways in which you can grow your cleaning business with effective web and social media strategies<\/a>.\u00a0<\/p>\n\n\n\n

Be sure to check that out and see how you can use his advice in tandem with our content ideas to make a success of your social media efforts and get those all important leads rolling in.<\/p>\n\n\n\n\n\n\n

21 Cleaning Post Ideas for Social Media Content<\/h2>\n\n\n\n

The editorial inspiration for your social media calendar is all around you. We\u2019ve highlighted a combination of evergreen and time-specific ideas to get you started. Once you get into the swing of things, you\u2019ll more than likely come up with even more things to share with your audience.<\/p>\n\n\n\n

1. Company Blog Posts<\/h3>\n\n\n\n

Hopefully you\u2019ve been creating blog posts for your maid service website. If not, this is definitely something you should start doing. Blogging not only boosts your SEO, it\u2019s also great material to share with your community on social media.<\/p>\n\n\n\n

People won\u2019t always remember to visit your blog (even if they enjoy it), so sharing new posts on Facebook, etc. lets them know when there\u2019s new content. They\u2019ll be happy you reminded them.<\/p>\n\n\n\n

2. Company Culture<\/h3>\n\n\n\n

You run a great business. You have awesome cleaners. And you all have a lot of fun working together. So, why not make a point of showcasing that on your company\u2019s various social media profiles. <\/p>\n\n\n\n

Sharing these behind-the-scenes types of posts gives you the opportunity to connect with your audience on a more human level. People love it, because they feel like there\u2019s more to the brand than service offerings.<\/p>\n\n\n\n

3. Industry News<\/h3>\n\n\n\n

What\u2019s going on in the industry? Are there updates your audience might want to hear about? Sharing industry trends keeps you in the loop and it\u2019s of interest to your customers.<\/p>\n\n\n\n

You could share the latest statistics, offer news and updates such as supply chain problems and provide insight into how the industry is tackling issues like sustainability.<\/p>\n\n\n\n

4. Curated Content<\/h3>\n\n\n\n

Sharing curated content is a win\/win. It\u2019s a chance to highlight what others in your niche are up to, while at the same time providing additional value to your followers by telling them about something they might otherwise not have known about.<\/p>\n\n\n\n

As an added bonus, curated content is also an easy win for your editorial efforts. Instead of \u2018thinking up\u2019 something new, you simply share what\u2019s already available.<\/p>\n\n\n\n

5. Promote Your Partners<\/h3>\n\n\n\n

Do you work with any great partners? What are you doing in the community that your customers might enjoy knowing about? Perhaps you partner with Cleaning for a Reason<\/a> or some other organization.<\/p>\n\n\n\n

Share this stuff! While you\u2019re obviously not partnering with them for the PR, showing customers that you\u2019re a brand that cares benefits everyone. And besides, people love \u2018feel good\u2019 stories.<\/p>\n\n\n\n

6. Answer FAQs<\/h3>\n\n\n\n

Are there some questions that just keep coming up? Perhaps new customers always ask the same things about your service. Existing customers might also have queries that you constantly find yourself answering.<\/p>\n\n\n\n

Sharing the answers to these questions on your website and social media profiles can be super helpful. It allows people to find the information they need quickly and easily and it\u2019ll probably mean less time answering questions for you and your staff.\"Graphic<\/p>\n\n\n\n

7. How-To Videos<\/h3>\n\n\n\n

You\u2019re a cleaning pro. Why not create some video content that highlights your areas of expertise? Prospective customers will see that you know your stuff and you\u2019re sure to help people make their world shine, too. <\/p>\n\n\n\n

You don\u2019t even need any fancy equipment. With the quality of smartphone cameras nowadays, video marketing for your maid service<\/a> is easier than ever.<\/p>\n\n\n\n

8. Customer Reviews & Testimonials<\/h3>\n\n\n\n

People love people. And they especially love seeing other people happy. It\u2019s human nature to take pleasure in someone else\u2019s joy. Why not share some stories and feedback from happy customers? <\/p>\n\n\n\n

If they\u2019re open to it, you could show before and after photos of their home. Another option is to share a photo of a delighted customer with your cleaning team. Make no mistake, customer reviews<\/a> can do wonders for your business.<\/p>\n\n\n\n

9. Memes or GIFS<\/h3>\n\n\n\n

As much as your reason for being active on social media is to promote your cleaning business, what you share doesn\u2019t always have to be serious.<\/p>\n\n\n\n

Sharing memes and GIFs is a great way to keep the tone light and provide some comic relief for those in your audience. GIPHY<\/a> has lots of GIFs to choose from and you can also make your own memes<\/a>.<\/p>\n\n\n\n

10. Contests & Giveaways<\/h3>\n\n\n\n

Running a contest is an amazing way to draw attention to your business. You could offer a free cleaning, a gift voucher or a gift of some kind (branded mugs, chocolates, etc.). <\/p>\n\n\n\n

People love freebies almost as much as they love people. Whatever prize you decide to go with, your audience will happily share and like your post if there\u2019s a chance of winning something.<\/p>\n\n\n\n

11. Highlight the Holidays<\/h3>\n\n\n\n

Special occasions like Mothers\u2019 Day, Thanksgiving, Christmas, Independence Day and so on can be a real boon for your social media efforts. Most people celebrate at least some of the holidays, so why not ride that wave?<\/p>\n\n\n\n

There are so many great opportunities to celebrate with your audience. It could be something as simple as wishing them a Happy [Holiday]. Alternatively, you can use the occasion to run promotions or giveaways to get more engagement.<\/p>\n\n\n\n

12. Share Events<\/h3>\n\n\n\n

Make sure you share any events happening in your local area. This is helpful for your community and can serve as some welcome PR if you happen to be a sponsor.<\/p>\n\n\n\n

If you have the time, why not organize your own event? Networking (which is essentially what an event is) is a fantastic way to attract more cleaning clients<\/a>.<\/p>\n\n\n\n

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When sharing your content on social media, be sure to use the correct hashtags. We’ve also put together the 47 keywords you NEED to know to get your content seen. Check them out!<\/p>\n\n\n

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QUICK TIP FROM THE AUTHOR<\/h4>\n
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47 keywords every maid service MUST know for Google<\/h5>\n

Want Google Ads that actually work? We\u2019re handing you 4 real ads you can use right now to start booking more cleaning clients.<\/p>\n

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